SMB Marketing Direction
I help small businesses stop guessing where their marketing dollars should go. I provide the strategic clarity needed to invest in the right channels at the right time.
By analyzing your audience, goals, and budget, I build a practical marketing plan designed to achieve one thing: deliver measurable results and a strong return on your investment.
Google Ads
Setup and management of Google Search ads and Display ads.
Includes keyword research, ad copywriting, testing, and ongoing optimization.
Meta Ads
Creation and management of Facebook ads and Instagram ads.
Includes audience targeting, budget allocation, and ad creative consultation.
TikTok Ads
Creation, setup, and optimization of TikTok ad campaigns.
Includes audience targeting, testing, and budget management.
Bing Ads
Setup and management of Bing Search ads and Display ads.
Includes keyword research, ad copywriting, testing, and ongoing optimization.
Meta Ads
Creation and management of LinkedIn Ad campaigns
Includes audience targeting, budget allocation, and ad creative consultation.
Consulting
Strategic advice for improving your overall digital marketing efforts. Includes guidance on aligning SEO, content marketing, and paid advertising. Recommendations for budget allocation, audience targeting, and channel selection based on your business goals.
PPC Audits
Comprehensive review of your existing PPC efforts. Covers paid ads (Google, Meta, TikTok), websites, and landing pages. Identifies inefficiencies such as wasted ad spend, underperforming keywords, or conversion tracking issues
Monthly Reporting
Regular updates on campaign performance across all platforms. Includes metrics like CTR, conversions, and cost-per-conversion. Reports highlight trends, opportunities, and adjustments made to improve results.
Contact me
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